Smart TVs have become essential for hotels as 43% of hoteliers recognize that meeting rapidly escalating guest expectations is a top challenge. Guests now expect Smart TVs for streaming content and accessing personalized services, making it a crucial feature for enhancing their in-room experience.

Many hotels have been held back from adopting Smart TVs due to the need for costly and disruptive rewiring of existing coaxial cabling. Traditional Smart Hospitality TVs typically required wired Ethernet connections, which posed significant challenges for implementation.

Samsung's 694 Series eliminates the need for costly IP/Ethernet rewiring by utilizing coaxial networks. This series includes an embedded DOCSIS® 3.0 modem, making it compatible with content management solutions and allowing hotels to offer a premium in-room experience without the hassle of extensive infrastructure changes.